Research shows that variable data messaging and personalization of materials are among the most effective ways to increase customer response. The Cedar Graphics team can help you create the templates, formats, printed and electronic materials to deliver highly targeted, personalized messages.
We have the ability to use variable data to print each recipient's name and address, while varying the text and graphics based on a customer's information. With Fusion Marketing LogisticsTM we can design fully-integrated marketing campaigns utilizing multiple channels, including direct mail, e-mails, and personalized URLs and QR codes. In addition, our software provides detailed reporting to track response rates and generate leads. Learn more by visiting the Integrated Marketing area.
Also, in certain situations, smaller quantities of materials are needed making high quality, short-run color printing an outstanding and cost-effective choice. This is a perfect green solution toward reducing inventories and waste.